About

Bringing over two decades of dedicated experience in visual design and strategic branding, Jessica's professional journey is deeply anchored in the belief that design holds the power to shape transformative experiences.

Throughout her career, she has honed her skills in creating user-centric digital interfaces that not only meet but exceed expectations. Her skillsets include: Visual Design, UX Design, UX Research, Marketing, Video Editing, Public Speaking, Neuro-Linguisitic Programming (NLP), Family Constellations (healing ancestral trauma) and Hypnosis. Beyond the pixels and aesthetic considerations, her true passion lies in the realm of reprogramming the subconscious mind for positive change.

This profound interest has led her to explore the intersection of design and human psychology, fueling a commitment to contribute to the betterment of humanity through impactful initiatives. As she embarks on the next chapter, she is actively seeking opportunities to align with a forward-thinking company that shares her vision for creating positive change. She is eager to contribute her skills in visual design, strategic branding, and her genuine dedication to human transformation to a team that values innovation, empathy, and the pursuit of a greater purpose.

Tools & Skills

Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat)
Canva
Basic video editing: Descript, DaVinci Resolve
Content design for web, social, and email
Qualitative UX Research
Brand identity, visual storytelling
Visual Web Design
Design Thinking
Wireframe Creation
Mac Proficient
Google Applications
Public Speaking

Certifications

Nielsen Norman Group - Certified UX Master | November 2016, May 2017, October 2017 Certification Download - UX Certification (UXC# 1015595)

Certified Master NLP Practitioner | September 2015 - March 2018

General Assembly | User Experience Design | November 2015 - February 2016

Miami Ad School | Art Direction Program | October 2006 - September 2008

UCLA | Design & Media Arts B.A. | October 2001 - June 2005

Experience

Subconscious Designs, LLC

Founder

January 2015 - Present

Master Neuro-Linguistic Programmer (NLP), Certified Consulting Hypnotist, and Certified Family Constellations Facilitator specializing in reprogramming the subconscious mind, healing childhood trauma & healing ancestral trauma.

  • Designed and launched brand identity, website, and content for a transformational wellness brand focused on subconscious reprogramming

  • Created downloadable hypnosis products, lead magnets, and interactive digital experiences including quizzes and reprogramming wall art

  • Designed and edited all content for YouTube, social media, and email marketing

  • Developed visual brand assets and messaging strategy for acquisition and retention

JLL

Freelance UI / UX Designer & Researcher

February 2019 - December 2020

  • Designed UI and visual system for JiLL, a workplace virtual assistant app

  • Conducted user interviews and usability testing; synthesized findings into actionable design updates

  • Delivered polished visual design assets aligned with brand standards

Google

Senior Visual Designer

November 2012 - August 2016

  • Senior Visual Designer for 25+ marketing websites including Gmail, Google Apps, and Google Maps (Google Ad Ecosystem)

  • Collaborated across teams to ensure brand consistency and performance

  • Produced visual assets, illustrations, and digital storytelling across channels

R/GA

Senior Visual Designer

April 2012 - November 2012

  • Designed and art directed online digital campaigns for Windows 8

  • Led and mentored junior designers. Ensured designs were on-brand and delivered on time.

Previous Agency Roles

Freelance Senior Visual Designer

2008 - 2012

Worked with agencies including Razorfish, Organic, Publicis Modem, & Heat on clients like Nike, Hilton, PayPal, Best Buy, Kimberly-Clark, and Windows:

  • Created campaign visuals and assets, UX designs, microsites, marketing materials, web design, online banner designs

  • Designed with precision and speed in high-volume environments

Experience

JLL

Freelance UI / UX Designer & Researcher

February 2019 - December 2020

  • Designed UI and visual system for JiLL, a workplace virtual assistant app

  • Conducted user interviews and usability testing; synthesized findings into actionable design updates

  • Delivered polished visual design assets aligned with brand standards

Google

Senior Visual Designer

November 2012 - August 2016

  • Senior Visual Designer for 25+ marketing websites including Gmail, Google Apps, and Google Maps (Google Ad Ecosystem)

  • Collaborated across teams to ensure brand consistency and performance

  • Produced visual assets, illustrations, and digital storytelling across channels

R/GA

Senior Visual Designer

April 2012 - November 2012

  • Designed and art directed online digital campaigns for Windows 8

  • Led and mentored junior designers. Ensured designs were on-brand and delivered on time.

Previous Agency Roles

Freelance Senior Visual Designer

2008 - 2012

Worked with agencies including Razorfish, Organic, Publicis Modem, & Heat on clients like Nike, Hilton, PayPal, Best Buy, Kimberly-Clark, and Windows:

  • Created campaign visuals and assets, UX designs, microsites, marketing materials, web design, online banner designs

  • Designed with precision and speed in high-volume environments

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